Joseph Bass: The Legacy of a Pioneering Newspaperman
Joseph Blackburn Bass, born on August 2, 1863, in Jefferson City, Missouri, was a pioneering African American newspaperman whose career spanned several states and decades. His unwavering commitment to civil rights and community upliftment left an indelible mark on African American journalism and activism in the late 19th and early 20th centuries.
Early Life and Career
Bass began his professional journey as an educator, dedicating seven years to teaching in Missouri during the 1890s. His passion for communication and advocacy led him to the world of journalism. In 1894, he joined the Topeka Call, a newspaper in Topeka, Kansas, working under editor William Pope. Following Pope’s death in 1896, Bass assumed ownership and editorial responsibilities of the publication. Two years later, in 1898, financial constraints compelled him to sell the newspaper to Nick Chiles, who renamed it the Topeka Plaindealer. Despite the change in ownership, Bass remained an integral part of the staff until 1905.
The Montana Plaindealer
In 1905, seeking new opportunities, Bass relocated to Helena, Montana. There, he founded The Montana Plaindealer, a weekly newspaper that commenced publication in March 1906. Serving as the editor, writer, and publisher, Bass operated the paper from 17 South Main Street, with assistance from Joseph Tucker. Under his leadership, the newspaper became a vital platform for addressing racial discrimination, promoting civil rights, and highlighting economic opportunities for African Americans in Helena and throughout Montana. Regular features like the “Race News” column documented incidents of racial injustice nationwide, fostering a sense of awareness and solidarity within the community.
Beyond journalism, Bass was instrumental in organizing civic organizations aimed at empowering African Americans. In 1906, he co-founded the St. James Literary Society, based in the St. James AME Zion Church, to promote cultural and intellectual development. He also spearheaded the Afro-American Protective League in 1909, a statewide organization dedicated to combating racism in Montana. Although the league was short-lived, it underscored Bass’s commitment to community leadership and activism. Financial difficulties led to the closure of The Montana Plaindealer in September 1911.
California Eagle and Partnership with Charlotta Bass
After a brief period in San Francisco, Bass moved to Los Angeles in late 1912. There, he joined the staff of the California Eagle, a burgeoning African American newspaper founded by John J. Neimore and later managed by Charlotta Spears. Recognizing his journalistic prowess, Charlotta hired Bass as a writer in 1913 and subsequently promoted him to editor. Their professional collaboration blossomed into a personal partnership, and the two married in August 1914. Together, the Basses transformed the California Eagle into a formidable voice against racial injustice, advocating for civil rights, fair housing, and equitable employment opportunities. Under their stewardship, the newspaper’s circulation expanded significantly, solidifying its influence within the African American community.
On his passing, Charlotta vowed to continue the work they had dedicated so much of their lives to. She published this poem in her “On the Sidewalk” column in the California Eagle soon after his death;
“Together we started,
“Together we parted,
“He sleeps, and I go on with the task, he would have me complete.
“Fellow traveler, I do not ask for a lift–
“I can carry my load.
“I only ask that you do not block my path.”
Legacy
Joseph Blackburn Bass’s unwavering dedication to journalism and civil rights activism played a pivotal role in shaping African American media and advocacy in the early 20th century. His efforts not only provided a platform for voicing the challenges and triumphs of African Americans but also fostered a spirit of resilience and empowerment. Bass passed away on November 1, 1934, in Los Angeles, leaving behind a legacy of journalistic integrity and unwavering commitment to justice. He is interred at Evergreen Cemetery in Los Angeles, alongside his wife, Charlotta Bass.